1. Define
Figure out what the project is actually about, who it’s for, what it needs to say, and what the goals are. This part sets the direction so you’re not just designing blind.
2. Ideate
Start throwing ideas around and sketching whatever comes to mind. This step is all about getting creative and exploring many different ways to solve your problem.
3. Experiment
Try out different styles, colors, typefaces, and layouts to see what clicks. This is where you play and push things a bit to find something cool and unexpected.
4. Refine
Take the strongest concept and clean it up. Tweak the details, fix anything that feels off, and make sure everything flows. It’s about turning a good idea into a single refined solution.
5. Present
Share the final design and walk people through your thought process. You want them to see not just what you made, but why you made it and why it works.